Everyday Paleo!


Hey Everyone!

We are literally DAYS away from the release of Everyday Paleo, the fantastic book but our very own NorCal Strength & Conditioning trainer extraordinaire, Sarah Fragoso. The official release date is April 25th so get in on the pre-sales and or make sure to buy a copy of this fantastic book in the first week so we can help to make this book a best seller!

Why should you buy Everyday Paleo?

I can think of quite a few reasons why you’d want to buy this book, but here are a few:

1-This is a Victory Belt book, the same folks who published and edited my book. What this means is Sarah’s voice is strong and clear. The large publishers have a tendency to try to mainstream EVERYTHING. formulas work for mediocre books but absolutely kill unique, impassioned voices.

2-Sarah has “real world” experience. What does that hyperbole mean? She has three sons, helped her husband go through chiropractic school and then start a successful business. She transformed herself after her 3rd son (see this link), became one of our top trainers at NorCal and helped her family through the traumatic loss of her mother due to a protracted battle with breast cancer. Sarah could have cooked up a million excuses why she could not do this transformation, write a book, and be a great mom, but instead of complaining she works hard and focuses more on the people around her than herself.

3-EDP starts with just a touch of paleo theory. Sarah is not a scientist, and although she’d look great in a Lab-coat, that’s not her schtick. She is a coach who has helped hundreds of her clients reach their goals so the book focuses on the practical implementation of paleo. It has tons of shopping aids, recipes, and a massive, photo-illustrated exercise section. When I re-do my book I will be changing my exercise section to the format Sarah used with EDP. check out this promo video where Sarah covers the books contents:

So, this is much more than a recipe or cook book, but it has fantastic recipes and enough content to fill a cook book. And an exercise book!

In addition to the book make sure to check out Sarah and Chrissy’s Paleo Talk Podcast and forthcoming Seminar.

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  1. David
    April 13, 2011 at 4:16 am

    I pre-ordered this in November, can’t wait!

  2. Adam Landry
    April 13, 2011 at 7:17 am

    Robb, do you know if Sarah is planning on doing a “pre-order” special or anything like that? I’d dig a signed copy if it’s in the plans.


    • Robb Wolf
      April 13, 2011 at 11:16 am

      I doubt it, that stuff is neigh impossible given modern distribution channels.

  3. KrisM
    April 13, 2011 at 9:32 am

    This is a fantastic book! All my friends are jealous that I have a copy and they don’t. To which I say, “neener neener”

    Every Paleo Sapien (that’s mine, don’t steal it) needs a copy of this in their kitchen!

  4. WyldKard
    April 13, 2011 at 10:18 am

    Will there be an eBook version available, preferably via iBooks? We prefer digital over print nowadays.

  5. Jeremy Priestner
    April 13, 2011 at 2:28 pm

    Seems like this is just what the doctor ordered. A practical guide on paleo nutrition for people who maybe don’t want to get very deep into the theory. This may be the perfect gift.

  6. Harvey
    April 13, 2011 at 3:24 pm

    iBooks? or Kindle?

    • Harvey
      April 13, 2011 at 3:25 pm

      Sorry…didn’t see above…fail!!

  7. John Mengarelli
    April 13, 2011 at 5:30 pm

    I would love a copy of the book, hard copy please.

  8. Adrienne
    April 13, 2011 at 5:46 pm

    You had me at “school lunch menus.” Bring it on!

  9. Julie Graham
    April 13, 2011 at 5:50 pm

    Can’t wait for the release! Thanks to Robb, Sarah, and all of the other Paleo voices for encouraging such a natural and healthy way of life!

  10. Chris Highcock
    April 16, 2011 at 1:24 am

    Josh. He read it and tweeted it. He liked it.

  11. Paleolithic Nutrition
    April 16, 2011 at 11:08 pm

    Can’t wait to read it. I have already made so many of Everyday Paleos amazing recipes!

  12. AJ Mirwani
    April 18, 2011 at 10:12 am

    Congrats Sarah! You got this book done in short order, way to go! Can’t wait to get it.

  13. Bhavesh Patel
    May 17, 2011 at 7:56 pm

    Hi Sarah,

    We finally got our book close to 2 weeks ago from Amazon. I have to say…..it ROCKS! Great job!

    My wife, who is a foodie and a home-chef (read: amazing cook….better than most restaurants), LOVES it. She has been cooking out of it exclusively and feels great! The recipes are so delicious, and simple to prepare. She already wants a second cookbook from you.

    I’ve been recommending the cookbook to all of my patients. I’ll let you know how they like it.

    Keep up the great work!

    Bhavesh Patel, MD
    Cenegenics Chicago

  14. Joseph King
    July 25, 2011 at 7:51 am

    Aloha from Hawai’i!

    I ordered Sarah’s “Everyday Paleo” book but am not sure if the shopping list that she mentions is for a family of 5 or for individuals who are interested in beginning Paleo because it does not specify in her book!

    Would someone please be able to tell me or give me a shopping list for single individuals that are interested in starting the Paleo program!?!?

    Mahalo nui (Thanks a lot – Hawaiian),

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