I want to let y’all know about a project that is underway, PaleoBrands Foods. It will be a way to bring the best quality food, right to the doors of you and your clients. More info to follow!
by Robb Wolf | 12 comments
I want to let y’all know about a project that is underway, PaleoBrands Foods. It will be a way to bring the best quality food, right to the doors of you and your clients. More info to follow!
Robb Wolf, author of The Paleo Solution and Wired to Eat, is a former research biochemist and one of the world’s leading experts in Paleolithic nutrition. Wolf has transformed the lives of tens of thousands of people around the world via his top ranked iTunes podcast and wildly popular seminar series.
Robb Wolf is a former research biochemist and 2X New York Times/Wall Street Journal Best-selling author of The Paleo Solution and Wired To Eat. Along with Diana Rodgers, he co-authored the book, Sacred Cow, which explains why well-raised meat is good for us and good for the planet. Robb has transformed the lives of hundreds of thousands of people around the world via his top-ranked iTunes podcast, books, and seminars. He also co-founded the 1st and 4th CrossFit affiliate gyms in the world, The Healthy Rebellion community platform, and is the co-founder of DrinkLMNT Electrolytes.
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Greg Everett - Catalyst Athletics / Performance Menu says
If you keep JW around, none of the food is going to make it anywhere.
Scott Pauly says
Hey Robb,
Just got back some blood work I had done for my physical. I’ve been strict Paleo/ zone for approx 8 months and have been using about 9 fish oil capsules a day. My cholesterol was high(229), LDL high at 120(?), also HDL was in the 60’s and triglycerides were 39. Should there be any concern, I realize that the LDL’s were calculated and not actually measured, so there is no way to know if they were large or small particle LDL’s. Any thoughts?
Thanks
Scott Pauly
robbwolf says
Scott-
Like you said it’s tough to know what’s happening given the lack of LDL particle size. That said, your triglycerides are awesome and thus your systemic inflammation is likely quite low. Read Uffe Ravanskov’s book “The cholesterol Myths” for more info.
Steve from Steve's Club says
Boy am I curious to find out what you guys have in store?!?!?!
Just praying it doesn’t put our little fundraiser out of business!!!!
Keep us posted,
Steve
Steve’s Club
CrossFit affiliate in Camden, NJ
robbwolf says
Steve!!
Paleobrands is focussed mainly on whole meals so I do not see much conflict there. They are producing some snack cookies but they will be donating money to PaleoKits/Steve’s Club. You will still have a unique product AND you will get support from Paleobrands. I’ll introduce you and Joe after this weekends Nutrition cert.
Jeremy says
Way to go Robb! Another project? Are you getting your 9 hours of sleep young man?
Can’t wait for the product. Do you need an East Coast sales rep?
-Jeremy
robbwolf says
Jeremy-
I’m just a spokesperson at this point. follow that link, and leave your info!
Gio says
I can not wait. This is going to be the one two punch. Paleo kit and Paleo Brand foods.
Now, I have to start planning floor space in the box for a walk in freezer/fridge to store our stuff. 🙂
Jim Purdy says
Whole meals, okay. But will they be whole foods, or just highly processed Frankenfoods? I’ve gotta see this.
robbwolf says
Jim-
Whole meals. Salmon, organic broccoli…stuff like that There WILL be a few snack items but it it not the focus of the line. This is why the only “meal replacement” I’ve gotten behind thus far has been paleo kits.
[email protected] says
All the nutritional comments on crossfit football refer to the benefits of cow’s milk, yet i have never read Dr. Cordain condone the consumption of cow’s milk. Actually, he sites the negative effects of milk. I’m surprised that paleobrands have CF Football and Dr. Cordain teamed up…is it for balance of opinions?
robbwolf says
AJ-
No, it’s because in real life there are trade offs and not absolutes! If you want to get big and strong paleo + dairy works amazingly well. That approach is healthier than anything Ive seen UT it does not meana it is the MOST healthy way to eat in general.
Make sense?