Written by: Jim Laird
Bootcamps and group exercise classes are all the rage right now. In fact, they are popping up on every corner. As a gym owner, personal trainer, or strength coach, setting yourself apart from the rest is the key to being successful in this over-saturated market.
The problem with most Bootcamps and group exercise classes is that they are just based on wearing people out and making them tired, not necessarily making them better. This may work for some in the short-term, but as coaches we all know that the key to getting our clients the long-term results they want (which is to look good and feel good), is to introduce them to strength training, especially females.
This is something we do every day at J&M Strength and Conditioning. We do this so well in fact, that we have been forced to upgrade facilities twice in less than two years because we are growing so quickly. And guess what? We want to help YOU do it too.
We have teamed up with two of the best coaches in the business, Mike Robertson and Robb Wolf, to teach you our Bootcamp training model that not only gets a person moving better and feeling better; it also prepares them for more advanced training in the future.
Need proof? In less than a year of taking our classes, all of these ladies fell in love with strength training and the effects it had on their bodies as well as their confidence levels. In fact, they loved it so much that they decided they wanted to compete in a powerlifting meet. With the base they developed in our class, they were able to run two cycles of Jim Wendler’s 5/3/1 and every single one of them set NASA state records at their very first powerlifting meet.
The coolest part? These ladies came to us just wanting to look good and feel good, and through our training model, they fell in love with strength training. Needless to say, the number of referrals we have received through these ladies has been astronomical. Everyone asks them what they do for their training, and people are dumbfounded when they say they only train 2-3 days a week. What is really impressive is that these ladies range in age from 21 to 41.
In addition to these awesome ladies, we have helped a 12 year old cross country runner shave minutes off of her mile time, helped a 30 year old triathlete set new race personal records, and helped a 60+ year old women lose 150 lbs. and cut down from 14 prescription medications to 1.
So if you’re interested in learning step-by-step exactly how we program and run our Bootcamp classes to get incredible results like these, check out Bootcamp in a Box here.
Jim Laird has been working as a strength coach helping clients achieve their goals since 1997. He has 4 years of Division 1 coaching experience, and over a decade of working with clients in the private sector. He has worked with everyone from housewives who just want to look good and feel good, to professional athletes in the NFL, LPGA, and MLB; his most notable client being Scott Downs who is currently with the Los Angeles Angels and is going on his 11th year in the MLB. He has also helped dozens of young athletes achieve athletic scholarships to Division 1 schools.
As an elite level Powerlifter, Jim pushed his body to the limit for years, and now understands the difference between working out to be healthy, and working out to achieve a high level performance goal. He wants to help others do the same.
Jim has a reputation for two things: getting more results from less work, and getting his clients hot, strong, and healthy. Jim’s motto of “Training Smarter, Not Harder” has earned him the respect and recommendation of numerous orthopedic surgeons and physical therapists.